Weekly Investment
$1,100+ NMGRTper week
Aligned with volume scaling
Deliverables (per week)
- 1:30 commercial in that week's Lobo Men's BB Post Game Show(s)
- 5 weekly promo mentions
- Link and logo on the Post Game Show landing page on Newsradiokkob.com
UNM Lobo Men's Basketball
WEAREBACK!
Post Game Call-In Show
Sponsorship Opportunity
About Kenny
Kenny Thomas
UNM All-American · NBA Veteran · NM Sports Hall of Fame
1,931
Career points
2nd all-time at UNM
1,032
Career rebounds
UNM record
#22
1999 NBA Draft
Houston Rockets
2012
Hall of Fame
NM Sports Hall of Fame
Kenny Thomas attended the University of New Mexico in Albuquerque and was one of the highest-profile recruits to ever attend the school. A four-year starter, Kenny led New Mexico to its best four-year record in school history. He is second on the Lobos’ all-time scoring list (1,931 points), career blocks list (239), and career dunks list (114), and leads the school’s lists in career rebounds (1,032), freshman scoring (484) and rebounding (256), and personal fouls for a season (118) and career (383). Thomas is one of five Lobos to be selected as an All-American (1998), along with many other accolades during his collegiate years.
The Show
Your inside access to the Lobos. Interviews with players and coaches, game breakdowns, highlights and real conversations about UNM athletics.
The excitement around Lobo Basketball is at an all-time high and fans want to be a part of the action. We've heard from many listeners that they loved the interaction of the call-in show and wanted News Radio KKOB to bring it back.
Well, we brought it back towards the end of the 2023-2024 season and the response was outstanding!
The show was hosted by UNM Lobo Legend Kenny Thomas. He broke down each game, gave his thoughts and then turned the show over to Lobo Fans to call in and weigh in on what they just heard on News Radio KKOB.
This was such a hit… we're doing it all season in 2026-2027 starting with the first game…and ending with a hopeful MTN West Tournament Championship.
Your business can be “a part of the game” with a sponsorship of the show.
Listen on 96.3FM on KKOBPost game call-in show
Lobo fans call in and weigh in after every game.
All season in 2026-2027
From the first game through the MTN West Tournament.
News Radio KKOB
Live on 96.3 News Radio KKOB.
Hosted by Kenny Thomas
UNM Lobo legend breaking down every game.
Investment
Core Base Sponsorship Packages
Non-exclusive
The full-season and multi-week base packages are non-exclusive inventory slots, allowing multiple non-competing companies to partner at the same investment level.
Choose one base package to add to your inquiry.
8 Week Investment
$8,500+ NMGRT
Special multi-week bundled rate
Deliverables (per week)
- Scaled core inventory deployed across an 8-week promotional window
19 Week Investment
Full Season
$15,500+ NMGRT
Multiple inventory slots available
Deliverables (per week)
- 1:30 commercial in each of the Lobo Men's BB Post Game Shows (30+ total)
- 5 weekly promo mentions (approx. 100 total)
- Link and logo on the Post Game Show landing page on Newsradiokkob.com
Included1 call-in during the show per sponsor - included with all packages
Investment
Premium Game Feature Sponsorships
Sold separately
Played after every UNM game. Sold independently of base packages in flexible duration blocks with incentivized pricing.
Add one or more features to your inquiry. Each feature gets its own block. Prices are + NMGRT.
Feature 1
“The Play of the Game”
— Presented by [Your Brand]
Choose a block
Feature 2
“The Player of the Game”
— Presented by [Your Brand]
Choose a block
Feature 3
“The Stats of the Game”
— Presented by [Your Brand]
Choose a block
Host the show live on location: (upon request)
Investment
What's included per feature
On-Air Feature Intro
Custom live-read script delivered on-air by Kenny Thomas introducing the sponsored segment during every post-game show.
Social Media Feature Graphic
Logo placement and branding on dedicated weekly graphic cards highlighting these specific segments across digital and social channels.
Digital Landing Page Inclusion
Sponsor logo featured prominently next to feature recap highlights on the Lobos Live landing page on Newsradiokkob.com.
VIP Studio Visit
One opportunity for a brand representative to sit in-studio during the season, watch the show live, and meet Kenny Thomas.
Host the show live on location (upon request)
Las Vegas, NV
Coming soon
Mountain West Vegas Experience
- Separate sponsorship & hospitality opportunities
- Completely separate tournament inventory ensuring zero cannibalization of regular-season sponsors
- Dining and table experiences with Kenny Thomas
Get the updates
Packages and pricing are being finalized. Join the list and we'll reach out as soon as they're ready.
01 — Intro
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